Resources Library

27 Aug 2025

In today's episode Aaron Dauphinee, speaks with Lisa Copeland who is the VP of Loyalty and Customer Engagement for Amtrak.

19 Aug 2025

Customer loyalty in telecom is both the industry’s toughest challenge and its biggest opportunity. With customer expectations skyrocketing and switching just a tap away, the old playbook of points, perks, and price cuts is losing its edge. Keeping customers is not about locking them in—it’s about giving them a reason to stay. And that’s where many telco loyalty programs fall short. In this article, we’ll unpack what’s holding them back—and why tackling these obstacles head-on is the key to building lasting customer relationships.

18 Aug 2025

In this episode of The Loyalty Personality Quiz, our PR specialist, Michał Ostasz, sits down with Olivier Martinet, CEO of Posidonia Consulting, to explore what really matters in today’s loyalty landscape.