According to the recent Gartner report titled “Market Guide for Trade Promotion Management and Optimization,” consumer goods manufacturers spend more than 25% of revenue on trade promotions annually, a number which increases year by year.

Best practice presentations, workshops and high-level networking in an exclusive ambience will be the topics of the “Strategy Summit Marketing & Digital Marketing” conference. One of the main point of the agenda are the workshops, organized by Comarch SFA

On 17th June at Teatro Franco Parenti in Milano, Comarch will participate and sponsor Customer Day conference 2015.

The Food and Drink Trends and Innovation Conference is one of the largest events in FMCG, bringing together numerous representatives from the industry, taking place on 19th May 2015 in Central London.

Geneva 12-13 May 2015. POI Summit is an annual meeting of the TOP marketing and sales managers.

Exponor is a comprehensive trade fair which promotes the management of production connections and new business, as well as exchange and sharing of knowledge and experience between regional, national and international entrepreneurs.

According to Gartner Market Guide for Retail Execution and Monitoring Solutions for the Consumer Goods Industry, Consumer Goods manufacturers begin to focus on "sell more" capabilities that move beyond being able to enable a transaction, but actually help the salesperson to be more efficient and effective.

Comarch Sales Force Applications has created dedicated and innovative solution for iOS and Android platforms. Complex management of sales processes distinguishes Comarch on the market of sales support solutions.

Nowadays, business partners are not emotionally attach to products or services. One response to this issue is to introduce an efficient mechanism that will help to increase engagement by gamification.

Comarch EDI team will take part in 600 Minutes Supply Chain which will be held on 12th March in Berlin

IREKS GmbH, one of the world’s leading suppliers of baking ingredients, has started an international cooperation with Comarch regarding mobile CRM functionalities. The first project stage includes the implementation of the Comarch SFA application in the Polish subsidiary of the company – IREKS PROKOPWICZ - as a pilot implementation. IREKS wants to rollout the Comarch SFA step by step to several other countries.

In early December, Comarch will actively participate in two conferences in the Netherlands. Both conferences are held in the form of one-to -one meetings, during which our experts will have an opportunity to discuss and exchange experiences on effective IT strategy. Comarch ECM is a Gold Sponsor of the event.